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Inbound Marketing Posts
Marketing Ideas For Mortgage Brokers
Marketing ideas for mortgage brokers are more than just good ideas, they require a proper implementation to achieve results in the competitive mortgage industry. Mortgage brokers work hard to earn the trust of prospective clients. Here are ways for you to work smart...
Content Marketing Posts
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Community Marketing Posts
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Latest News
80 Things to Check Before, During, and After Launching a Website
Admit it: Launching a new website is stressful — even for the most seasoned digital marketers. Websites are complex. There are so many things that are easily overlooked, like a broken link or a misspelled word. And of course, a handful of things could go very,...
Google Hopes AI Can Turn Search Into a Conversation
The tech giant wants its core product to infer meaning from human language, answer multipart questions—and look more like Google Assistant sounds. Read the source article at wired.com
What Domain Authority Is (and Isn’t), and How to Increase It
Moz's Domain Authority ranking score ranks from 1 to 100. This metric takes into account both the quantity and quality of links that a webpage receives. It's important to highlight that Google doesn't use Domain Authority as a ranking factor to decide how to rank...
7 Common Infographic Designs & Why We Use Them
Infographics appeal to visual learners who may not have connected to longer texts. Because they use bright colors, bold visuals, and shorter snippets of text, they appeal to visual learners who may not have connected to longer texts. Infographics should always start...
Digital Marketing Articles
4 SEO Trends That Marketers Should Focus on This Year
As the digital landscape continues to evolve and mature, marketers need to be aware of what’s changing in search engine results pages (SERPs) and major search algorithms, in order to stay ahead of the curve and drive business results. Here are four important SEO...
9 Ways to Increase Email Open and Click-Through Rates
Did you know that the average person receives 88 emails per day? Email is ingrained in our daily life: It’s a primary communication tool at work, it keeps us company at home, and it even goes on vacation with many of us. But there’s a reason why email is...
Demand Generation Articles
How to Succeed in Google Ads Without Modified Broad Match
Despite Google's claims that broad match is more effective than ever before, many advertisers are still reeling from the loss of their beloved modified broad match type. How can you continue getting relevant traffic from your ads? Enter: Broad match keywords +...
5 Steps to Keep Your Facebook Ads Working in iOS 14
The iOS 14 update poses limitations for apps (like Facebook) and their passing of data through external domains. advertisers are now limited to eight web conversion events per domain. As more people opt-out of tracking on iOS14 devices, the smaller many of your custom...
Inbound Marketing Articles
All the Facebook Ad Sizes You Need to Know in 2021
Facebook ad sizes change more than a Radio City Rockette changes costume. Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source: Facebook Source:...
![How to Embed Video in Email [Quick Tip]](https://i0.wp.com/springdm.com/wp-content/uploads/2021/06/curata__G41VV7TSRVPMKVs.jpeg?resize=400%2C250&ssl=1)
How to Embed Video in Email [Quick Tip]
Nowadays, video is an undeniably popular channel for marketing purposes. In fact, in 2021, 86% of businesses use video as a marketing tactic. If you're an email marketer, I'm willing to bet you've considered how you might spruce up your subscription and click-through...
Content Marketing Articles
Small business SEO and local search: the ultimate guide
SEO isn’t just for big businesses. As a small company or a local business, there’s a lot you can do yourself to get good results from search. This ultimate guide to small business SEO will help you make the most of local search by walking you through the...
The Modern, Inside Scoop on Google PageRank In 2021
If you have been in SEO for a while, you may remember the days of working hard to increase the PageRank of websites — it was the metric every SEO cared about and wanted to improve. Improving PageRank meant improving your authority (usually with backlinks), which...
Community Marketing Articles
These Big Social Media Platforms are Taking on Clubhouse: What Marketers Need to Know
If you've read the news or surfed through social media recently, you've probably heard about the new social media audio app called Clubhouse. In the last few months, Clubhouse, which allows users to drop in on audio calls as listeners or speakers, has received a $100...
20 Creative YouTube Video Ideas You Should Use in 2021
There’s been a spike in YouTube video consumption over the past years. 73% of adults in the U.S use YouTube and, on average, each YouTube visitor spends 11m 24s per day watching videos. To help you think of ideas for informative or funny videos to create, I am...