![5 Ways to Build a Positive Brand Association [+ Examples]](https://i0.wp.com/springdm.com/wp-content/uploads/2021/06/curata__cNupePefCUzh9fY.jpeg?resize=598%2C398&ssl=1)
by Alex Teng | Jun 1, 2021 | News - Personal Branding
Learn what makes up a brand association and how to build a positive one. A brand association map is a visual representation of the attributes and concepts associated with your brand. Your branding strategy is a key pillar in building a positive brand association. Read...
by Alex Teng | May 31, 2021 | News - Personal Branding
As influencers are becoming more popular, brands are looking for new ways to work with them in digital marketing channels other than social media. This guide will cover how to work with influencers through email marketing. It will also explain the types of...
by Alex Teng | May 26, 2021 | News - Personal Branding
Reputation management allows you to stay on top of your brand’s public perception. A negative reputation can be damaging to sales and customer retention. You can conduct this audit from your customer reviews, on review sites, on social media, and by simply...
by Alex Teng | May 25, 2021 | News - Personal Branding
89% of consumers say they’ll buy from a brand they already follow and recognize over a competitor. Strong branding makes your business memorable and recognizable to consumers. Being memorable is also helpful when it comes to ad spend. Read the source article at...
by Alex Teng | May 21, 2021 | News - Personal Branding
A niche is a smaller part of a market with specific needs. Once you find your niche, you’ll have your own little corner of the market. The more specific the niche, the easier it is to rank. Read the source article at SEO for everyone • Yoast
by Alex Teng | May 19, 2021 | News - Personal Branding
The color scheme you use is a crucial part of the buying decision. Even minor adaptations like changing your CTA buttons’ color can dramatically increase your success rates. It doesn’t matter what niche you’re in, either. Since color is the one thing...
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