by Alex Teng | May 18, 2021 | News - Personal Branding
One study found consistent brand presence has been attributed to a 33 percent increase in revenue. A solid brand will not wonder how to react; it will lead the conversation. Kickstart proactivity with small things like templated letterheads and email signatures. Read...
by Alex Teng | May 18, 2021 | News - Personal Branding
The length and tone of your professional bio will differ depending on which of the above platforms you choose to be on. Make sure the brand you want to be associated with is mentioned in your bio. Transition from describing your values in work to describing who you...
by Alex Teng | May 18, 2021 | News - General, News - Personal Branding
A brand promise is the scaled, commercial version of the pinky promise. It goes beyond a specific product or service, it’s more specific to the experience you’re providing. Your brand promise should be clear and to the point, something you can say in one...
by Alex Teng | May 17, 2021 | News - Community Marketing, News - Personal Branding
The more ways you can place your business in front of your target audience, the more opportunities you have to build brand awareness and improve your reputation. 30% of consumers won’t consider a business without a website. Only 49% of small businesses invest in...
by Alex Teng | May 10, 2021 | News - Content Marketing, News - Personal Branding
When it comes to writing, it can be hard to look at your work objectively. Of course, most of us are able to write a few paragraphs or article on a certain topic. But making sure that your text is entertaining and easy-to-read is where it gets more challenging. Using...
by Alex Teng | May 5, 2021 | News - Personal Branding
Once upon a time, YouTube was primarily known as a source of amateur video. For instance, people showed off their pets and the latest teenage pranks. You could log onto YouTube and have a few good laughs before switching to more serious TV. While this kind of video is...
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