Without careful planning, social media can sometimes feel like shouting into the void. By using LinkedIn ads, though, you can guarantee your brand’s voice makes its way to the right audience. And, an audience of influential decision-makers at that.

Among the platform’s 690 million+ members, four out of five members have the power to impact business decisions. These movers and shakers also have 2x the buying power of typical online audiences.

Read the source article at blog.hootsuite.com