Holiday posts and newsbreaks during the holiday season can be some of the most valuable content you produce for social media platforms. Let’s look at the four main reasons why this type of content is so important to a social schedule, together with some tips on how to create successful social media posts. The listicle is one of the most popular types of content found on Facebook, Instagram, and other social media sites. A livestream can feel like a personal invitation to a company party or soiree. Livestreams can be used to host charity drives, teach classes or workshops.