In this age of digital media, the press release is still vitally important. A well-written press release is a thing of beauty and will reflect positively on your business. Here are eight of the most common types of press release template examples. Most PR professionals say Tuesday, Wednesday or Thursday are preferable. Mondays are too full, and Fridays are too busy, or everyone’s thinking about the weekend. Google Alerts is free and may be ideal for your business. It’s easy to use and works on a keyword system that does tracking for you.