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How to Post to Instagram From Your Computer [7 Easy Steps]
Instagram does not have a desktop version. This poses a problem for users who want to access features from their desktop computer. You can post to Instagram from your PC or Mac desktop instead of on your mobile device's app or browser. Read the source article at...
The Ultimate List of Instagram Stats [2021]
As of May 2021, there are over 1 billion Instagram monthly active users worldwide. As of 2020, there's an estimated 107 million Instagram users in the U.S. alone. Other than Instagram's own account, the most-followed Instagram account as of February 2021 is run by...
The Beginner’s Guide to Editing YouTube Videos
Learn how to use YouTube’s native video editing tools, as well as best practices to keep in mind when editing your videos. YouTube offers a web-based video editor that is entirely free and accessible through its platform. To add an end screen to your video,...
Google Posts: The Free and Simple Way for SMBs to Leverage Local Search
In 2019, nearly one-third of online consumers in the U.S. used the internet on a daily basis to search for local businesses. To help companies reach prospective consumers, Google introduced a feature called My Business Posts. Despite their potential benefits, however,...
Digital Marketing Articles
How to Create a Free Google Website For Your Business
A web presence is essential for getting found online, especially these days. Nearly a third of consumers in the United States look online for a local business every day. Google’s website builder is suitable for everyone, even for beginners. Read the source...
Ever-Changing Digital Marketing Trends you Might be Missing Upon!
The digital marketing landscape is witnessing a rapid change. Just a decade ago, marketers poured their heart and soul into reaching an audience through Facebook. But, the platform soon lost efficacy because their paid advertising technologies got clear. Read the...
Demand Generation Articles
8 Google Ads Conversion Tracking Hang-Ups and How to Fix Them
Conversion tracking is a feature in Google Ads that keeps tabs of what meaningful actions are completed by visitors on your website or landing page. This is to help you better understand the effectiveness, as well as the return on investment, for your ad spend and...
4 Incredibly Useful YouTube Studio Reports You Won’t Find in Google Ads
YouTube Studio’s analytics can provide a ton of data on how organic and paid viewers interact with your YouTube videos. There are so many reports in this tool we do not get within Google Ads. In this post, I am going to cover just four of the reports I look at...
Inbound Marketing Articles
How to Do a Competitive Analysis on Social Media (Tools and Templates)
This guide will teach you how to conduct your own competitive analysis for social media. We’ll list the best social media competitive analysis tools and give you a free template to help you get started. Ultimately, a social media competitive analysis will give...
What Is SEO Copywriting?
Learn what SEO copywriting is and discover best practices for the process. The first step to successful copywriting is knowing your audience. It’s also important to use intent-relevant action words. Your buyers are looking for solutions, so you’re writing...
Content Marketing Articles
Content Management and Strategy: The Big Wave Is Here [New Research]
For the fifth year in a row, Content Marketing Institute conducted its 2021 Content Management and Strategy Survey. This year’s study was fielded in April 2021. Around 40% of respondents said their organization isn’t using its existing content technology...
How to Use Header Tags and H1 Tags for SEO
Header tags are an easy way for you to improve any homepage’s technical SEO. There are different types of header tags, categorized by numbers, from H1 to H6. Each header serves a different purpose, giving search engine crawlers valuable information about that...
Community Marketing Articles
Clubhouse vs. Podcasts: Which Should Marketers Use? [Data + Expert Tips]
Ah, Clubhouse versus podcasts — an age-old debate. Just kidding. But, while both of these audio tools are relatively new to the business world (in fact, Clubhouse is less than two years old), they've both attracted large, engaged audiences. And, even though...
Why You Don’t Need to Worry (Too Much) About Unsubscribe Prompts
When a subscriber hasn’t opened one of your messages after 30 days, Gmail pops up a notice asking them if they want to unsubscribe. These automated unsubscribe prompts are a boon for people managing overflowing inboxes. But are they equally good news for your...