SEO isn’t just for big businesses. As a small company or a local business, there’s a lot you can do yourself to get good results from search. This ultimate guide to small business SEO will help you make the most of local search by walking you through the...

If you have been in SEO for a while, you may remember the days of working hard to increase the PageRank of websites — it was the metric every SEO cared about and wanted to improve. Improving PageRank meant improving your authority (usually with backlinks), which...

Content writing can be difficult. Just consider these numbers. An astonishing 98 percent of all marketing teams say written content is their most-used content type, yet one in three marketers admit their content writing is only “somewhat” or “not...

Local SEO tools can help track rankings, competitors and useful keywords. In this guide, we share our top 12 best local SEO tools. Read the source article at Semrush

Did you know that YouTube currently has 2 billion active users a month and is projected to grow to almost 3 billion active users by 2025? It's one of the fastest-growing and most popular social networks today. Plus, it helps people grow their businesses. Read the...

Are you dreaming of getting 1,000 organic clicks a day to your website? How about 10,000, or perhaps even more? These numbers are possible, and plenty of websites achieve it (I’ve grown my site to x visitors per day using these techniques), but if you’re...

Adding structured data to your site is a great way of describing your content to Google so that it makes it easier for it to grasp your pages. Once you’ve added it, you can monitor the performance of your rich results in Google Search Console. This tool gives...

If your introduction doesn’t motivate readers to make that all-important scroll down, you lose them. To make sure your content gets the attention it deserves, here are seven tips to write a great lede. Continue reading → The post 7 Tips to Write a Great...

Even if you consider link building a tedious, painful, test of patience, you still need to do it. It’s necessary to compete in search engines and extend the content marketing reach of your brand. Continue reading → The post 30+ Link-Building Tips, Tools,...

Cision’s 2021 Global State of the Media Report lists these 20 words as the most overused according to the journalists it surveyed. Forty-eight percent of marketers in CMI’s most recent B2B research said they plan to invest in in-person, hybrid, and virtual...

For the fifth year in a row, Content Marketing Institute conducted its 2021 Content Management and Strategy Survey. This year’s study was fielded in April 2021. Around 40% of respondents said their organization isn’t using its existing content technology...

Header tags are an easy way for you to improve any homepage’s technical SEO. There are different types of header tags, categorized by numbers, from H1 to H6. Each header serves a different purpose, giving search engine crawlers valuable information about that...

Well-executed content can build your brand, set you apart from the competition and bring in highly qualified leads. We’ve scoured the internet to find some of the best, most effective, and creative content marketing examples. We’re certain they’ll...

Nobody wants to read content that’s too much like all the other bloggers in your topic. If you started a blog already but don’t have a niche, you need one fast. People need a reason to keep up with your blog, and in most cases, this is their interest in...

Personalization and segmentation are closely related, but they aren’t the same thing. They share a common goal (to deliver content that reflects what the reader, viewer, or listener wants) But each technique approaches it differently. Think of it this way. Your...